Smithwick's Experience

The story
This is something we built in Kilkenny… It took 18 months of very hard work! To share the Smithwick’s story and show a new audience of drinkers the craft that goes into every pint, we decided to do something completely different. Something no ad agency had ever done before. We created a multi sensory experience that packs over 300 years of brewing into a 70-minute tour.



